Lost Soap Co. is a family-run homemade soap company that recently started up, owned by a good friend of mine. I offered to create a branding and social media package for them.
Branding
Being a family-run homemade soap business, the branding strategy was to combine a modern and current feel with a rustic and homemade aesthetic. The client also wanted a "family friend" persona that felt both professional and personal.
Business Cards
The business cards were designed to incorporate scratch & smell technology with the brands popular products to stand out from the crowd and be more than just an information piece.
Packaging
The packaging was to be light and simple, matching the branding of combining modern and rustic. It also had to be easy to produce as just like their soap products, the packaging is homemade as well for that extra personal and rustic feel.
Social Media
Product Overlay 1
Product Overlay 2
Profile Mockup
